Tag: denim

As the season gets hotter we get closer and closer to that all important bikini bare. Until then
working on topping up the tan without risking lobster style is essential. One of this seasons fashion
blasts from the past is the all-important washed-out denim. Acid hotpants, faded waistcoats and
stonewashed crop tops are one step away from helping you with that sun-kissed pampering you long
to leave behind.

denim dress

Mix and match by wearing less textured materials against the denim. Aztec and floral patterns are
hot off the shelves this month so stick to cotton and nylon fabrics against denim to welcome back
this retro trend. With the bank holiday booster and weather about to reach its peak, it’s the perfect
time to get outdoors and get your glow on the go. Porcelain skin tones complement darker denim
with acid patterns and the lighter, stonewashed denim make any melanin-packed women look
strikingly bronzed.

new look skirt

As one of the staple summer season looks for festival-goers this particular 90’s trend is a timeless
style that will never fail to make a cheeky comeback. Dig out those acid wash leggings you once
considered offering to Oxfam as something worth giving or dare to bare with a denim skater. If you
don’t have any washed out denim already, go forth and seek your denim to get the latest look that
will potentially last the longest in that wardrobe that never wants to fit anything in. Ok, the over-
filled, under-organised wardrobe. Sigh…

Images : NewLook.com, £16.99 Acid wash Skirt. / River Island Sleeveless Dress

Words by Sarah Chetwyn

Brit denim brand Lee Cooper have a new campaign, entitled The Makers, Lee is championing four rising talents within creativity all of whom are from Lee Cooper's home ground of East London.

As one of the UKs original denim brands, Lee Cooper has been crafting clothing in East London since 1908. Thatʼs over a century of making classic denim and workwear. Carpenters, musicians, barbers, chefs, bike mechanics, artists – weʼve dressed them all.

This year, Lee Cooper is proud to present the next generation of makers: Clara, Alex, James and Alice. Four young creators who continue to refuse the shortcuts of modernity; who share the time-honoured art of working hard, of rock ʻnʼ roll, of learning their craft, of making their own way, of putting their stamp on the world.

These are the young men and women who, in the words of Arthur OʼShaughnessey, are the music-makers, the dreamers of dreams, the world-losers and world-forsakers, the movers and the shakers.

A painter, a jeweller, an audio designer, an illustrator – the four of them are the latest in a long and vibrant lineage of Lee Cooper makers which includes the likes of Jane Birkin, Serge Gainsbourg and the Rolling Stones. Drawing on their heritage, they represent the future of their respective crafts. And we are proud to dress them in the classic denim and workwear that we have been making for over 100 years.

Meet the Lee Cooper Makers.

The Makers are:

Alex - an audio craftsman

Alex Bradley is an audio craftsman. While he still continues his own projects as a musician, he is best known for designing, producing and creating/executing the audio for everything from 30 second idents and installations to feature film scores. His client list includes the hallowed likes of Dazed Digital and One Little Indian.

Alice - a painter

A graduate of Londonʼs Chelsea College of Art, Alice Mendelowitz paints unique spaces: perfectly geometric, bright, harmonic, hypnotic. Inspired by her fascination with the way people react to their environments, she recreates snippets of these interactions in paint and actual spaces, creating new environments that donʼt actually exist: almost illogical, but warmly welcoming nonetheless.

James - jewellery designer

James Tannerʼs jewellery stands at the intersection between the technicality of Art Nouveau and the weight and form of his craftʼs heritage. Originally trained as an illustrator, his work in antiques and silver-buying and his love of fashion have led him to this obvious destination. And we are very grateful for that.

Clara - an illustrator

An illustration graduate from Londonʼs Camberwell College of Art, Clara Lacy creates elegant characters and subtle worlds of astonishing detail. Drawing inspiration from the realms of science and nature – everything from the very concept of evolution to the birds in the trees around her – her pencil drawings have a unique and magical quality.

If you want to watch their videos you can find them here.

Britney & Justin Denim

Light, dark, ripped, dyed, two-tone – what is it? Of course the summer trend of denim has made its way back to the shops.
Every year there are a few trends that seem to make a recurring appearance and denim is one of them. The shops are littered with denim jackets, dungarees, and dresses. It fits with the current obsession with the 90s. Think JT and Britney in head-to-toe denim. Well maybe not quite that bad. But it’s definitely back in a big way.
So, how to handle this trend? Brave enough for dungarees?

In case you are still lost, here is the denim trend broken down:

Boyfriend denim
The boyfriend fit never really went away. However, the balance of good boyfriend jeans is jeans baggy enough to allow an extra slice of cake but not to fit another person in them.

Ripped denim
Whether you customise your own or buy them ripped ensure there is more denim than ripped. Oh and that the rips are in right place.

Denim jackets
Cropped, tie dyed, baggy fit - there is a trend for everyone. The key is to make sure it works with your personal wardrobe.

Here are some general rules to follow when shopping:
1. Work out a budget
2. Chose casual or smart denim, not both
3. Take a picture of yourself. Pictures don’t tend to lie (minus the instagram effects)

Happy denim shopping - just make sure you don’t look like JT and Britney’s denim offspring and you will be fine.

Natalie Chow

Vintage denim has never looked so good before. Beyond Retro are someone who have noticed this early and are going a little vintage denim crazy this month and why not, it's a great look, it stands the test of time and it's totally comfortable.

Beyond Retro have just got a whole new load of stock in when it comes to pre-worn denim and to celebrate we have gathered together some inspirational pictures for you.

From the oversized denim jacket to the double denim combo it's all here for you to take your outfit ideas from. There are a couple we have included by way of 'what to avoid' rather that what to aspire to, we really don't think it's overly necessary to point out which these are.

Denim is the ideal summer to autumn trend option especially if you are choosing a light denim jacket or a softly worn pair of shorts. They'll do you proud and of course last for years to come.

Kings and Queens of Denim.

Britters and Justin

double-denim britney and justin

Of course, these guys did his and hers way before the Beckhams.... we're not sure who should be giving who tips though considering. Both Britney and Justin loved their stone washed denim.


Zak from Saved By The Bell

denim children and saved by the bell

Zak and some of his co-stars, but mostly Zak, loved a bit of matching denim. His dad jeans with his tucked in oversized shirt actually looked cool at one point and if we carry on into the rebirth of the 90s it will look cool again very, very, soon.

Marty McFly

marty-mcfly denim

Wore a denim shirt well with his accompanying puffa and fitted in just fine in the past, future and on the streets of today no doubt. If you are wondering where to pick up a puffa like this then you can probably find one in Beyond Retro while you're there, failing that they'll probably be everywhere by Christmas.

James Dean

james dean

The real king of denim showing that you don't need to be overly 'fashionable' or on trend whether in the 90s or the rebirth of the 90s to make denim look hot.

And some more ...

denim dungareesmarilyn_monroe_denim_jacketDenim dress

Here is new denim brand, Nok Nok denim. In their new fashion video they show of styles for both boys and girls in a range of studded and tie dye options.

Some of these items really take me back to a pair of jeans I used to have when I was 17. They were hideous. And I am concerned that although at the time they were the best thing ever in my eyes this new love of tie dye denim might have the same fate in about 6 months time.

However, for now they look good and if I was going to buy a pair I would go with black as you can never go wrong with black. Though I must admit just like back then these pale green tie dye stud options are pretty much making my hand reach for my wallet just writing about them.

London based denim brand, Nok Nok describes its collections as 'a continuous exploration of British sub-cultures'.