Swept Up

Did you know, an average week sees 1.5m people visit Leicester Square, mostly busy passers-by. Heart of London Business Alliance, want to reignite people’s love for the Square, reflecting and enhancing its quirky and dynamic characteristics, and have decided to bring artist Michal Trpak's beautiful 'Umbrella People' flying amongst the plane trees of Leicester Gardens in a stunning Autumnal art installation. The theatrical piece will encourage people to pause for a moment and take time to stop, and look up and enjoy the trees and the Square, and will also provide some beautifully 'Instagrammable' image for visitors, both local Londoners and tourists alike. 

This is the first time the art installation will have been brought to London, by Heart of London Business Alliance, in collaboration with 4ourcreativearts. Artist, Michal Trpak commented: “It is an honour to show these pieces for the first time in London, in one of the most famous Squares of London.  I call the pieces Slight Uncertainty, Slight because of seeming lightness of flying but Uncertainty because of unsure landing and unknown length of the flight.” 

P1390452

Karen Baines, Head of Marketing & Communications at Heart of London Business Alliance explains: “Following on from our Talking Tulips installation in May, we are delighted to bring Michal’s work to London. An average week sees 1.5m people visit Leicester Square, mostly busy passers-by. We want to re-ignite people’s love for the Square, reflecting and enhancing its quirky and dynamic characteristics. Heart of London Business Alliance is creating a series of unexpected art installations in the Square, that encourage visitors and Londoners alike to head to this exciting destination and explore the activities going on in both the gardens and the surrounding businesses.’

Stephan Dowers: “4OurCreativeArts aim is to interpret the clients needs and integrate the emotion and aesthetic of the environment created by the Artist. This particular project encompasses the theatrical nature and history of Leicester Square with the playful figures that capture either a commuter or a scene from a film or play."

The installation, which was commissioned by Heart of London Business Alliance and supported by Westminster City Council, is free to visit.

#ArtLSq #sweptup 

@londonwestend 

www.heartoflondonbid.london

Leicester Square Gardens, London, WC2H 7JY