Fyodor Golan's AW18 London Fashion Week collection was a high-flying, yet utterly down-to-earth showcase of motion and colour. The creative duo, who are known for their experimental flair, this time drew their new season concept from the sky. Rainbows inspired the aesthetics and colour scheme, while hot air balloons influenced the dynamic movements of every piece. The show, In collaboration with MTV, struck a youthful chord proving that leisurewear is constantly being adopted and adapted by each generation.


With planets and orbs decorating the showspace, this was certainly one collection that hoped to elevate edgy styles to new heights. The retro 1980s feel of the collection was injected with a spectrum of colour that exuded a thoroughly playful spirit. Pleated skirts layered over tracksuits challenged the traditional rules of luxury leisurewear while preaching the Fyodor Golan X MTV attitude of being young, adventurous and original.



Fyodor Golan's ethos of always achieving new modes of motion was enhanced by the literal and metaphorical idea of hot air balloons. Sweeping dresses with gathered hems Vs fluent tracksuits moved with a light and effortless breeze, poised to take flight. The collection is also prepped for the Autumn/Winter season, with chunky knits and over-sized jackets.



The show succeeded in creating ready-to-wear fashion that is ready to reach unlimited heights and still, it came across as accessible to anyone.


Words: Sophie Joaman| Fashion Week Press|

Images: Martina Bruno | Fashion Week Photographer | @martinabrunoph